Teamwork and top sports mentality within a circular business model

Olympic champion Kim Lammers talks about the foundation, mission and revenue model of CIRCULR.: the new Dutch sports brand that wants to change the use of sportswear and materials within the sports industry to a circular system. A story about ambition and challenges of a sporty, circular startup.

Teamwork and top sports mentality within a circular business model

About Kim

Kim is a former striker of the Dutch Hockey team. She was part of the Golden generation winning the 2012 Olympics and two world Cups. She is an entrepreneur, co-founder CIRCULR. coach and public speaker. Her mission is to get people moving!